Why You Need Google Analytics
Google Analytics is a robust and powerful tool that provides
indispensable information about your website and visitors, that your website is
getting the visitors over worldwide. It will help to track all information about
the visitors, so you can monitor your business in a proper way.
In current time, with more than 56% of all websites using
Google Analytics, itâs also one of the most popular tools out there for digital
marketers â and for good reason. The tool allows you to access a wealth of
information regarding your siteâs visitors. So it's mandatory to track and
monitor the website's performance.
Here are just a few pieces of data you can get from Google
Â Â - Amount of traffic your site gets overall
Â Â - The
websites your traffic came from
Â Â - Individual page traffic
Â Â -
Amount of leads converted (Conversion rate)
Â Â - The websites your leads came form
Â Â - Demographic information of visitors (e.g. where they live)
Â Â - Whether
your traffic comes from mobile or desktop
Follow these steps to set up Google Analytics:
Type âgoogle analyticsâ in the google search bar.
Click on the first URL âGoogle Analyticsâ.
After enter the Gmail id & password you will reach on
Â Â Â
Now, you need to click on the âStart Measuringâ and you
will get this page.Â
Enter account name âXYZâ and click on the âNextâ button, which
is at the bottom of this page.Â
You will reach on this page. Here enter the property details
and you can select the time zone which you want like, the USA, UK, AU, India, etc.
And click on the button âNextâ.
After clicking on the button next, you will reach on this
Select the industry category, business size, and âHow do you
intend to use Google Analytics with your business? (Check all that apply)â.
Click on the button âCreateâ and you will reach this page.
And click on the button âI Acceptâ.And you will get this page.
Click on the button âWebâ.
Enter the website URL and Stream name. Click on the
button âCreate Streamâ. You will get this page.
And click on the âGlobal site tag (gtag.js)â.
You will get a code and kindly upload this code in the head
section of the website. Now Google Analytics account is created and you can
track and monitor your websiteâs performance.
This is the complete process to set up the Google analytics for the website. if you face any kind of issue OR you are looking for any assistance drop a mail at firstname.lastname@example.org